LAB2

Level up your B2B startup

LET'S TALK

We design early-stage B2B startups to look like top players

YOUR STARTUP'S SCALING FAST – YOUR BRAND ISN'T.

The Gap: Product vs Brand Growth Chart

Enter the Lab

We help early-stage B2B startups move fast without losing depth.
Our process feels like working with your own in-house team – focused, collaborative, and fully invested until launch, your product's level.

Creative at
startup speed

We turn technical, complex information into something bold, emotional, and easy to understand. You leave with a brand that speaks clearly - and moves people. Clarity drives trust. Trust drives growth.

Full stack
design

You finish with a full brand and live website that inspire confidence - inside and out. A brand that looks alive, and performs like your product.

Drama-free
design

We dive deep, work fast, and stay hands-on. Every project runs like a design sprint - intense, collaborative, and transparent. We keep things practical and straightforward.

INTRO
1/2 HOUR

Kickoff session to understand your brand. We ask questions, gather insights, and learn about your company, product, market, and competitors.

RESEARCH
2 DAYS

Deep dive into your market, competitors, and positioning. We uncover insights that shape your brand’s visual strategy.

DESIGN
10 DAYS

We switch to full lab mode – turning your brand’s strategy and messaging into a clear and clever visual identity that drives growth.

BUILD
1 WEEK

We extend the brand across all applications. We design every asset and work with partners to ensure flawless execution.

LAUNCH
3,2,1...

We stay hands-on through launch – final polish, visual fine-tuning, and supporting your team to make sure the brand goes live strong, with everything ready to grow from here.

Trusted by

Services

Brand Identity

  • Visual Identity Systems
  • Logo Design
  • Brand Voice and Messaging
  • Typography and Color
  • Brand Guidelines

Digital Design

  • Web and App Design
  • UX Strategy
  • Product UI
  • Pitch Decks and Investor Presentations
  • Landing Pages
  • Growth Creative (Social + Paid)

Offline Assets

  • Pitch Event Assets
  • Offline Campaign Assets
  • Print Collateral
  • Merch and Swag

Type Design

  • Custom Typefaces
  • Logotype
  • Optical Tuning
  • Type Systems
  • Typography Consultation

Let’s move forward

Drop us a line – we’ll send over our portfolio.